Get Out And Push Your Own Car

Get Out And Push Your Own Car

_______________________ Chris Rock, for those unfamiliar, is an acerbic comedian who may make you both laugh and cringe – especially if your kids (or parents) are in the room. Humour however, is the close relative of wisdom, so it should be no surprise when...
Matt Made an Error

Matt Made an Error

___________________________   Like many businesses, ours relies on the part-time labour from University students, mostly covering evening reception duties. It is a position that requires answering the telephone in a friendly manner, and efficiently relaying the...
When Is It OK To Lie?

When Is It OK To Lie?

  ______________ Salespeople, with virtually endless variations in between, come in three basic categories. Bad ones tell you what they think you want to hear. Good ones tell you the truth. Great ones tell you the truth – even when its bad – and leave...
Hockey Cards and House Prices

Hockey Cards and House Prices

—————- With apologies to my grade school teachers, the most consequential lesson I retained from my days at Marden Public School came not in the classroom, but rather on the playground. My friends and I went through a period in which our...
Building a Brand

Building a Brand

  In an age when so much is made of marketing, and speaking from personal experience, much pressure is placed upon companies to spend marketing dollars. Perhaps it would serve us and our businesses well to pause and consider exactly what we are hoping to achieve...